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Frontend development and performance optimization for a high-impact automotive launch page
This project involved developing and optimizing the TVS Apache RTX product page as part of TVS Motor’s premium digital experience. My role as a Frontend Web Developer was to translate design intent into a fast, reliable, and responsive interface that supports marketing and product storytelling goals.
I structured the page using semantic HTML for clarity and accessibility, paired with modular CSS for maintainable styling. Bootstrap was used selectively for layout and grid consistency, while custom CSS handled brand-specific visuals and spacing. JavaScript was applied only where necessary to support interactions and dynamic behavior, keeping the overall footprint light.
Performance was a major focus throughout the build. Images were optimized for size and format, unnecessary CSS and scripts were avoided, and layout shifts were minimized to improve perceived speed. I tested the page across browsers and devices to ensure consistent rendering and interaction quality. The final output balanced strong visual presence with fast load times, which is critical for automotive product pages.
I help brands build responsive, performance-focused frontend experiences that look good and load fast. Let’s discuss your project.
Client-side HR SaaS tool for real-time payslip preview and PDF export
